The Latest Update
on BodogLife.com...
Many poker players
have been wondering what's been going on with
Bodog? First they lose the Bodog.com domain,
quickly get back up and running as NewBodog.com
only to make a permanent switch to BodogLife.com.
So what's up?
Well first let's
take a look at the press release that Bodog -
now Bodoglife.com issued:
Bodog's New
Domain is bodoglife.com
Bodog successfully
put its domain loss behind them with the launch
of its new domain
www.bodoglife.com.
St. Johns, Antigua
(PRWEB) September 21, 2007 -- High stakes, hot
women and killer parties in exotic locales -
Bodog has always known how to roll. It's all
part of the company's play hard philosophy and
now it's all part of the Bodog life, as the
digital entertainment giant is pleased to
announce the launch of
www.bodoglife.com
Recently, there
have been changes at Bodog concerning the
company's domain name. Bodog temporarily used
newbodog.com after their root domain was
hijacked in a frivolous patent dispute. In an
effort to move to a more accurately-named home,
the company is pleased to announce bodoglife.com.
"Hey, the world
changes, and if you don't change with it, you
get left behind. We've been leading the good
times for a long time, and nobody will leave us
behind," said Calvin Ayre, Bodog's founder.
"That said, although the Bodog address is
changing the bottom line is: at Bodog, it's
business as usual. Same great site, just a new
Web address."
Though the domain
dispute caused some drama throughout the
company, a talented staff of over 1000 people
rallied together and maintained the billion
dollar business on a strong growth curve during
one of the busiest seasons. In addition to
debuting the new domains, the company launched a
Football Fantasy site, announced the winner of
their Bodog Battle of the Bands contest on fuse
TV, launched multilingual customer service, had
a Bodog qualifier at the final table of the
World Series of Poker Europe and put a new
season of Bodog Fight into post-production.
Phew.
Bodog is still the
most trusted place on the planet to get your
kicks, whether they be poker, music, mixed
martial arts, casino or sports betting.
This is Bodog.
This is the life.
www.bodoglife.com. Play hard.
-----------
Well the way I see
it, Bodog wasn't interested in fighting a huge
legal battle. The move to newbodog got them up
and running again very quickly. They weren't
done though, they wanted a domain that more
accurately represents what Bodog is all about,
hence the move to Bodoglife.com. You see, Bodog
is more than just one of the most recognizable
online poker, casino and sportsbooks around.
They take great pride in being a "Digital
Multimedia Company". Bodoglife is also an
international record label, a publishing
division (with an online magazine and blog); and
an international television division which
produces reality series, such as Bodog Fight and
Calvin Ayre Wild Card Poker.
The key to Bodog's success has always been
branding. No doubt that will and is being
carried over to Bodoglife. In fact, Bodog has
gotten so much publicity over this that they
have actually seen an increase of traffic to
their website and an increase in new players.
One thing that is certain, never bet against
Calvin Ayre and Bodoglife.
We wouldn't and that's why Bodoglife.com still
remains our number one choice to play online
poker. |
